Given the recent refusal of Vietnamese shipments of agro-forestry-aquatic products from choosy markets, domestic firms have to know about importers’ standards in terms of food hygiene and safety. The recommendation was made at a recent workshop held by the Ministry of Industry and Trade. Exports of Vietnamese commodities have faced barriers in the form of requirements for quality and techniques. Given that, domestic firms have been urged to equip themselves with marketing knowledge and to improve their products’ quality. The European Union has imported a large amount of farm produce, particularly aquatic products from many countries. This market has also refused unqualified shipments, sometimes even at border gates. Goods of Vietnamese enterprises also face principal barriers not only penetrating into the EU, but also other choosy markets such as the US, the Republic of Korea and Australia, experts warned.-VNA