Hanoi (VNA) – Hanoi welcomed nearly 3.5 m🥀illion tourists in the January - July period, a 33.2% increase compared to the figure in the same period last year.
Of the total, 2.43 million are foreign visitors, up 43.4% from the same period of 2023.
Meanwhile, the number of domestic visitors to Hanoi reached 1.06 million, increasing by 14.7% over the same period last year.
The city now has 3,760 tourist accommodation establishments with 71,200 rooms, of which 606 hotels are rated from 1-5 stars. In July, the average room occupancy rate of 1-5-star hotels was estimated at 58.6%, down 9.2% over the same period in 2023. In the first seven months, the average room occupancy rate of 1-5-star hotels reached 61.8%, higher than the figure of 60.4% in the same period in 2023.
Dang Huong Giang, Director of the Hanoi Department of Tourism, said that in the remaining months of the year, the city’s tourism sector will continue to promote destinations and invest in famous and traditional tourist sites.
It will also complete procedures and upgrade infrastructure to announce many new, diverse and attractive tourist sites. It also aims to promote tourism in craft villages, sightseeing, and shopping for high-quality products, she said./.
Hanoi’s first-ever lotus festival, held from July 12-16 and participated by more than 50,000 visitors, was a great success, opening high prospects for the capital city to build a unique cultural and tourism brand.
The Hanoi Tourism Ao Dai (traditional long dress) Festival will take place at Thang Long Imperial Citadel in the heart of Hanoi from October 4-6, with various attractive activities, according to the municipal People’s Committee.
Hanoi, one of the famous lotus growing areas in the country, has taken steps to turn lotus into a unique tourism brand and lure more tourists in lotus blooming season.
Localities like Ha Nam, Nam Dinh, and Ninh Binh, when reorganised, could form a new growth pole, leveraging their combined potential in ecological, historical, and spiritual tourism.
Gulf News, one of two English-language daily publications in the Persian Gulf region, listed the main reasons for its destination picks as being a mix of iconic cities, cultural treasures, tropical escapes, and foodie havens.
With the country rapidly advancing its plan to merge provincial-level administrative units, set to be completed by mid-August, the tourism industry, along with other sectors, is presented with challenges but also significant opportunities for innovation and sustainable growth in the era of the nation's rise.
Located at an altitude of over 1,500 metres above sea level, Sapa is dubbed the “Switzerland of Vietnam” for its temperate climate, breathtaking scenery, and European-inspired architecture.
A quick search for “Vietnam is calling” on TikTok reveals a myriad of clips capturing the excitement of visitors setting off for Vietnam, with short videos showing tourists holding their passports, wheeling their suitcases through airports or exploring Vietnam’s scenic landscapes, diverse cuisine and unique culture - all set to upbeat, catchy soundtracks.
The number of visitors increased by 4.1% compared to the same period last year, while total tourism revenue surged by 48.8%, or nearly 88% of the year’s target.
“There is no more atmospheric way to haul into Vietnam’s twin metropolises as this train rattles through historic cities and swooshes beside spectacular coastlines,” according to Lonely Planet.
All the 240 households in Thieng Lieng hamlet once knew only salt production and aquaculture, but now welcoming tourists has become a source of their joy and income.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
